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Marketing
Yes, the NRT Logo can be used to promote nationally recognised training on your website, provided that training is within your scope of registration.
However:
- Impressions must not be created that may lead an observer to conclude the NRT logo applies to all training provided by the RTO, if this is not the case.
- Where training is being promoted and does not meet the requirements stipulated in the VET Quality Framework or is outside the RTO’s scope of registration, it must be made clear the NRT Logo is not associated with that training.
- Use of the NRT Logo is only permitted where there is a direct relationship to an AQF qualification and/or unit of competency as specified within training packages or VET accredited courses.
Yes, you may use social media to undertake marketing. Your RTO number must be included and must be clearly visible on the home page of the account. Any advertising (e.g. a promotional post) must also include the RTO number. However, a reply to a customer enquiry does not require the RTO number.
Your RTO number must be included in all marketing, including radio and tv advertising.
If your marketing material references a specific qualification or unit of competency, the material must include the code and full title of the training product being advertised.
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